The website, aimed especially at Kiwis, recognises a gap in the market with exclusive promotional codes and deals for Kiwi travellers to get the best deals. The site offers an innovative new way for tourism providers to promote their services to local and international visitors using pay for performance, affiliate marketing.
Today saw the team behind comparison sites Broadband Compare, Power Compare and Money Compare announce the official launch of Travel Compare.
Travel Compare is aimed specifically at those travelling in New Zealand or Kiwis who are travelling abroad. Visitors will find exclusive promotional codes and discounts for local NZ brands as well as major global travel companies. The site covers everything from flights, accommodation, car hire and airport parking to airport transfers, tour groups, currency exchange and even luggage and accessories.
Commenting on the launch of www.travelcompare.co.nz, Gavin Male, Founder and CEO of NZ Compare said: “Being in New Zealand, and a long way from most places, there is a real gap in the market for travel sites offering exclusive offers and deals specifically for Kiwi travellers. Whether you are travelling internationally or domestically, Travel Compare will collate exclusive deals and promotional codes together in one place. So whether you are looking for flights, accommodation, tours, parking, transfers, luggage or accessories, we can help you find a better deal.”
At a time when NZ tourism has been, perhaps unfairly, criticised as being “asleep at the wheel”, NZ Compare certainly haven’t. With the launch of Travel Compare, NZ Compare have created an innovative new way for NZ tourism operators to promote their offers and services on a pay for performance basis.
The site utilises the same innovative affiliate marketing technology that is in place on NZ Compare’s flagship sites Broadband Compare and Power Compare. Travel Compare offers an innovative new way for tourist providers to promote their services to local and international visitors using affiliate marketing and paying only when a sale is made.
Male says “Our research has shown that Kiwis want the tools to make better informed purchase decisions. We work together with service providers to bring together the best deals and offers available, so that Kiwis can easily compare the options available side-by-side and choose the best option for them.”
Building relationships with service providers has been key to the success of NZ Compare’s comparison sites. Male continues, “At NZ Compare we build long term, sustainable partnerships with leading New Zealand brands. Through our unique affiliate marketing model, service providers will pay us a commission for each new sale or customer we generate. Unlike other digital advertising channels, like Google or Facebook, we only charge a fee when a sale is made, no cost for traffic or impressions, meaning we can drive a fantastic return on investment for advertisers.”
At a time when both travellers and tour operators have tight budgets, Travel Compare is an exciting new opportunity for NZ Tourism providers to generate incremental sales whilst consumers can make some big savings on their travels.
Travel Compare (www.travelcompare.co.nz) lets you find your ideal travel for the best price. Compare NZ travel companies to find the cheapest travel price and the best travel deals.